PowerUP, where marketing becomes the game.

Turning Ads into Play on Roblox and Fortnite

We don’t just insert ads into games. We have changed the game. We craft playable brand stories that enhance gameplay and earn attention, which is why top creators love working with us.

#teamwater

#teamwater

We know how to create activations that raise awareness for major causes—advocating in the right form, through the digital social spaces where younger generations spend their time. Join #TeamWater along with @MrBeast, @MarkRober and many more creators from around the world and help change lives. Visit www.teamWater.org to get involved.

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Alien Earth

Alien Earth

FX’s Alien Earth invaded Fortnite with a first-of-its-kind integration, transforming anticipation for the series into a playable experience that millions of players explored and survived.

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Takis

Takis

Takis brought its trailblazing intensity into Fortnite, turning bold flavor into bold gameplay that millions of players lived, shared, and celebrated.

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Predator: Badlands

Predator: Badlands

Predator: Badlands arrived in Fortnite as a raw, high-voltage experience, transforming beloved PvP maps into a living hunt. Through cinematic reveals, ominous relics, and a rising sense of danger, players felt the pulse of the Predator universe with every elimination.

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ESPN

ESPN

ESPN brought the energy of the gridiron into Fortnite, transforming America’s game into a playable story that millions of players lived and celebrated.

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We guarantee meaningful interactions through high impact brand stories that connect with the most active and culturally plugged-in audiences on Fortnite and Roblox.

Best of all, we handle everything:
Experience
Amplification
Media
Measurement
Strategy
Playable
Story Led
Dynamic
Immersive
Creative
Trailers
Mini Games
playable stories
High fidelity
production

News & insigths

Check out the latest news, headlines and insights on gaming
for brands from the PowerUP Team.

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