Who We Are What We Do Our work News & Insights

News & Insights

Check out the latest news, headlines and insights on gaming for brands from the PowerUP Team.

UGC Is the New Frontier of Brand Storytelling

How to Engage Players Authentically

Advergaming in UGC Worlds

What Marketers Need to Know

Our approach

Our modular approach to creative development empowers Roblox developers & Fortnite creators to craft unique and improved in-game experiences that are player-centric.